about me
I lead and grow design teams. I’m passionate about UX, design ops, accessibility, and cinnamon fire Jolly Ranchers (RIP). I'm a information architect at heart and have a knack for operationalizing ... anything. I help teams make the implicit explicit.
Experience: I am a design leader with over 15 years of experience in managing, mentoring, and growing design teams that deliver impactful and user-centric solutions for large and complex organizations. I’m adept at working with cross-functional partners (Hi, PM & Engineering!) and communicating with senior folx. I’m a pro at connecting with, relating to, and adjusting my style to different people, personalities, and company cultures. And I bring it all together with some solid storytelling. I’m always on the lookout for ways to make your meeting with me the bright spot of your day. Dad jokes help.
Soapboxes: Empathy is not enough. Everyone is a designer. Kill your darlings. Clear is kind. The future of work is remote.
Right now: I’m currently UX Manager at Qualtrics. I lead a group of talented designers who focus on reporting platform and text analytics platform design.
Experience
UX Manager
Qualtrics • 2024-present
Design leader, on a team of 60, at the leading Experience Management software, Qualtrics.
Lead 6 product designers on the Reporting & Analytics Platform team and the Text Analytics and Enhancements team. We help analysts make sense of and act on their data with dashboards and analytics, using AI throughout.
Current work: Unifying 2 platforms. This work includes strategy, roadmapping, estimation, scoping, and ongoing prioritization. Establish and drive a vision for the future of the Qualtrics platform.
Improving operational effectiveness with cross-functional partners, including UX, product management, engineering, data science, etc.
Senior Manager, Product Design
Smartsheet • 2023-2024
I was a dot-connector and force multiplier at the leading Collaborative Work Management tool, Smartsheet (read the Forrester report). Leading design on a team of 70 people.
Led 7 product designers that own Wayfinding & Apps, which included home, global navigation, AI assistant, search, notifications and email, mobile app, desktop app. We help 13.2 million customers find their most important work.
Delivered on company OKRs and near-term projects through partnership with cross-functional partners.
Established and drove a vision for the future of Design at Smartsheet.
Established goals and target metrics that drive effective design decisions.
Led customer segmentation for various features and projects.
Vice President of Design
Forum One • 2018-2022
Led creative vision and strategy across business units to foster creative, high quality work rooted in customer needs and business objectives.
Served on the executive team, supporting and guiding 10+ company-wide initiatives including annual planning, service growth, transformation, and improved processes.
Reported directly to the CEO. Work cross-functionally with multiple teams.
Led team of 15 designers (3 managers), including interactive designers, user experience designers, and researchers
Streamlined and improved hiring, career growth, mentorship, and performance management.
Transformed user experience solutions for 10+ multi-million dollar organizations. Conducted user research and usability testing for 10+ projects. Collaborated with delivery and development teams.
Spoke at 9+ design industry conferences.
Managing Director of User Experience
Forum One • 2016-2018
Senior User Experience Designer
Forum One • 2013-2016
Content Strategy Lead
Forum One • 2011-2013
Information Architect
Forum One • 2006-2011
Junior Interaction Designer
The University of Kansas • 2004-2006
education
The University of Kansas
Bachelors in Fine Arts, Visual Communications
Training & Membership
Leadership by Design
2024 • Chicago Camps
Inclusive Leadership Live Workshop
2024 • Qualtrics
IA Conference: AI in Information Architecture
2024
Design in Product Conference
2023 • Rosenfeld Media
Situational Leadership, Leadership Essentials, Giving & Receiving Feedback
2023 • Smartsheet
Design Leadership Forum (member)
2022 • InVision
From Ladder to Trellis: Building Flexible Career Architectures to UX Teams
2022 • DesignOps Summit, Rosenfeld Media
DesignOps Summit
2022 • Rosenfeld Media
Diversity, Equity & Inclusion (DEI) Leadership Development Program & Coaching
2020 • Mookti Consulting & Corita Brown
d.MBA (Business Design & Strategy)
2019 • d.MBA
Official Design Sprint Bootcamp w/ John Zeratsky
2018 • EM Sprint
Data Analytics for Managers
2018 • Product School
Leading Creative Ideation
2017 • Cooper
Design Leadership
2015 • Cooper
speaking
Forum One Webinar • 2022
Prioritizing an Inclusive Customer Experience in Government
Drupal GovCon • 2020
Content Models: The Design Tool You Never Considered
University of Michigan, Intro to Accessibility Course • 2020
Accessibility in Practice
Drupal GovCon • 2019
Accessibility & Design: How to Create the Best Online Experience
Nonprofit Technology Conference • 2019
Inclusive Design: How Addressing Accessibility Benefits Everyone
Big Design Conference • 2018
More Than a Feeling: Data Informed Design
Good Tech Fest • 2018
Data-Informed Design
UX at Scale (UXPin Virtual Summit) • 2017
Design Systems Insights
Big Design Conference • 2017
Design Systems: Accounting for Quality and Scalability
O’Reilly Design Conference • 2017
Design Systems: Accounting for Quality and Scalability
Nonprofit Technology Conference • 2017
Audience Research on a Dime
DrupalCon Baltimore • 2017
Design Systems: Accounting for Quantity and Scalability
Big Design Conference • 2016
60 Countries of Content
Nonprofit Technology Conference Speaker • 2016
What is Longform Content and Should I Be Doing It?
Think Beyond Your Sector: A Different Approach to Design
NTC WordPress Day • 2016
Longform Content: A Cautionary Tale
DrupalCon Speaker • 2015
Styles of Storytelling
Drupal.org’s New Content Strategy
Nonprofit Technology Conference Speaker • 2012
Lorem ipsum dolor? Yup, you need Content Strategy
LET'S CHAT!
SKILLS
Leadership
annual company planning
career mentorship
contingency planning
cross-functional partnership
executive leadership and coordination
hiring and onboarding
initiative execution
operations and resourcing
public speaking
product led growth
roadmap definition
storytelling
team vision and strategy
team management
Design Execution
accessibility
agile methodologies
audience interviews
card sorting
content strategy
customer segmentation
data-informed design
design management
design operations
design research
design sprints
design systems
inclusive design
information architecture
journey mapping
participatory design
personas
prototyping
service design
storyboarding
taxonomy design
usability testing
user experience design
user research
wireframe creation
workshop facilitation
Tools
Figma, Figjam
Miro, Mural
Lucidchart, Lucidspark
Optimal Workshop
UserZoom Go